Over the past few weeks I’ve enjoyed watching a host of new concert series online. I wanted to use this blog post to document what
Classical Music, Content Production and Coaching
Writing, Video, and Podcasts
Building community and combatting isolation
During the COVID-19 crisis Thoroughly Good is working to support individuals in the challenges day-to-day life now presents with a range of content and wellbeing services.
All the familiar elements are here – coaching, classical music, and content production – detailed further down this page, but with a focus on building community and combatting isolation.
Please consider supporting Thoroughly Good on Patreon for as little as $2 a month.
"A way of talking about classical music that insists it is as vital, present and important as anything else."
“I found Jon’s approach a real eye-opener, because I immediately felt a sense of urgency in his prose – not a vibe you’d necessarily associate with arts content, particularly classical music … it reminded me almost of the finest film and – perhaps even more surprisingly – sports journalism that I’d read.
A way of talking about music that insists it is as vital, present and important as anything else; more so. And add to that a talent to weave in his own thoughts and experiences (without slowing the pace or falling into a ‘writing about writing’ cliche trap), which, as we know, inform a performance as much as what’s going on onstage.”
Adrian Ainsworth, Specs Blog
Thoroughly Good Blog
Read regular blogs about classical music, marketing and content production, coaching and wellbeing, written by Jon Jacob.
Round 2 recipients of the Cultural Recovery Fund were announced on 17th October – a total of £76m bringing the total given out so far
Listen to RPS Chief Exec James Murphy on the Thoroughly Good Classical Music Podcast discussing this years awards shortlist.
The first tranche of grants announced from the £1.57bn Cultural Recovery Fund.
Thoroughly Good Podcast
84: London Mozart Players violinist Ruth Rogers
83: Composer Paul Leonard-Morgan discusses his work on ‘Tales of the Loop’
82: Writer and ‘Classical Music Punter’ Adrian Ainsworth
81: Marta Gardolińska with freedom, acceptance, peace and consolation
80: Fran Wilson and Jon Jacob talk Beethoven, Grainger, and Drop Slurs
79: Composer and arranger Jules Buckley
78: Composer Paul Mealor and Voce Director Mark Singleton
77: Spitalfields Festival 2020 Launch
76: Miloš Karadaglić talks injuries, mental health and his new album ‘Sound of Silence’
Current Thoroughly Good activities
Digital content, podcast production, blogging, and wellbeing services all for building community and combatting isolation.
If you’re in search of Thoroughly Good assistance,
contact Jon Jacob on Twitter @thoroughlygood, jon.jacob [ @ ] thoroughlygood.me
Digital content production for classical music radio, arts festivals and vulnerable members of society.
Music & Wellbeing
The Thoroughly Good Podcast continues with interviews and music suggestions from the classical music world.
Classical music, wellbeing tips, and playlists that spread something Thoroughly Good during the COVID-19 crisis.
Coaching & Mentoring
One-to-one coaching and mentoring for the self-employed or remote-working staffers in need of support.
Most will know Thoroughly Good as a Twitter account, a blog or a podcast about classical music. What lies underneath is a range of skills and a wealth of experience.
Thoroughly Good is an independent digital marketing consultancy specialising in arts, classical music, government, and broadcasting projects.
It is run by Jon Jacob, a content producer, editor, podcast and radio producer with nearly twenty years experience working on TV and radio entertainment projects at the BBC, Department of Communities and Local Government, and Bauer Media.
Thoroughly Good Digital produces the Thoroughly Good Classical Music Podcast – a regular 45 minute conversation recorded as live with artists, composers and performers designed to reduce the divide between audience and stage.
Skillsets include audio production, copywriting, photography, videography, and social media. Thoroughly Good Digital also provides digital content strategy consultancy.
Drawing on seven years coaching and workshop facilitation work, Jon Jacob also provides Thoroughly Good Coaching and Mentoring services to organisations and individauls.
“Jon Jacob possesses a razor sharp wit, an unusually large knowledge of the media and an unnerving ability to pick up on and then drill into, the smallest level of self-doubt. This was the most productive and revealing time I have spent on professional development in the last year.”
Feedback from a Thoroughly Good Coaching client