Thoroughly Good Studio exists to help arts and cultural organisations communicate with clarity, confidence, and distinction.
It’s a multidisciplinary practice combining strategy, consultancy, design, production, and training — built on twenty years of experience working inside the cultural sector.
At its simplest, the Studio helps people and organisations tell their story well. That might mean a complete digital strategy, a new website, a visual identity, or hands-on help producing podcasts and video. It might involve developing staff skills, reviewing internal communication, or advising leadership teams on how to translate artistic purpose into public language. Whatever the form, the goal is the same: work that is smart, distinct, and thoroughly grounded in the culture it represents.
The Studio grew from the same editorial principles that underpin the Thoroughly Good blog: clarity, craft, credibility, and curiosity. These principles apply whether the job is redesigning a website, running a coaching session, or shaping a communications plan. They keep the work focused on substance over style and conversation over jargon.
Thoroughly Good Studio is not an agency. There are no account managers, no templated decks, no needless layers of process. The work happens directly with the people who commission it — quickly, transparently, and with attention to detail.
Clients come to the Studio when they need an experienced partner who understands the cultural landscape and can bridge creative vision with practical delivery. Sometimes that means rethinking digital infrastructure; sometimes it’s tone of voice, governance, or leadership alignment. The Studio can design, build, film, record, write, or simply advise — but always through the same lens: what will make this clearer, sharper, and more distinct?
The craft that underpins this approach reflects the reality of the UK arts sector, where communication challenges rarely sit neatly in one box. A website problem is usually also a brand problem. A leadership issue often reveals itself through language or design. Thoroughly Good Studio brings these threads together so that the output — whatever its format — is coherent, efficient, and human.
The work spans:
- Strategy and consultancy – defining goals, audiences, and impact.
- People development – coaching, facilitation, and workshops to build confidence and capability.
- Design and build – websites, visual identities, and campaign graphics.
- Content creation – podcasts, video, photography, and editorial development.
- Training and advice – practical sessions on tone of voice, storytelling, or digital literacy.
Every project starts from listening, not pitching. What problem are we solving? What resources already exist? What needs to change for communication to feel natural and purposeful again?
The answer might be technical, or it might be cultural. Often it’s both. The Studio’s job is to diagnose clearly and then deliver simply — making good use of the tools, budgets, and people already in place.
Thoroughly Good Studio makes creative organisations better at saying what they mean — through strategy, design, story, or skill-building. It’s a place where thought meets making, where insight becomes output, and where clarity is the most powerful creative tool of all.
